Category / New Media

Making a Brand for Yourself

Here’s a guy that totally gets it. Gary Vaynerchuk, of winelibrary.tv didn’t just throw up a little web site with a few videos on it and then sit back and wait for it to go viral. He didn’t think – “gosh, nobody else is talking about wine on the Web”, because he KNEW that lots...CONTINUE READING
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Making a Case for Social Media

James Koole from Tucows presented this afternoon at Podcamp Toronto on enhancing corporate communications through social media. Tucows is doing some really neat stuff as far as creating a social media focused web presence. He’s showing the group that it’s not rocket science and all it takes is some creative people willing to invest a...CONTINUE READING
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Bringing Community TV online

Over the past week or so I’ve been writing about my experiences in community television over the years and some of the striking similarities that social media has to the original days of community television. As a result of my articles, I have met Colin Rhinesmith, who is the Community Media Coordinator at Cambridge Community...CONTINUE READING
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Online Media: Community TV Comes Full Circle – Part III

In my last post on this topic, I talked about how I ended up with my first media job, working as a producer in community television. In this post I will conclude with how online media and social networking have become the new public access media. Community television in 1990 was a very different beast...CONTINUE READING
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Online Media: Community TV Comes Full Circle – Part II

In my last post, I talked about how I first got involved in community television. When I was 15, we moved away from Masset. My experience with Masset-Haida TV had inspired me. At that young age I knew what I wanted to do with my life. I graduated high school in June of 1988 and...CONTINUE READING
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