Check the end of this post for a special giveaway! I am a huge advocate of training and education, especially when it comes to gaining a better understanding of the world of digital marketing. While there’s a certain point where you need to just hit publish, there’s also a point where being in a classroom...CONTINUE READING

Why are people so hung up on labels? Ever since social media began its rise to mainstream popularity back in 2006 or so, I’ve seen it time and time again – everyone clamouring to become the next big “expert” on the subject. “I can teach you to Twitter in just 1 hour!”, “I’m a LinkedIN...CONTINUE READING

When I was a kid, I LOVED Choose Your Own Adventure books. I would read to a certain page, then I’d get to make a choice. “If you go left on the road, turn to page 53. If you go right, turn to page 75.” I’d choose, then flip to the page and continue the...CONTINUE READING

I am continuously in awe of what this online life has provided me these past 6 years. I’ve made the most wonderful friends. I’ve found some incredible new business opportunities. I’ve been able to teach and speak professionally about a topic that I love (communication and storytelling). I’m blessed and I’m grateful. But I’m also...CONTINUE READING

I have this conversation a few times a week with clients and students. Me: “So, tell me about how you interact online.” Them: “Oh, I don’t really interact that much. I mostly lurk. I mean, I really want to start a blog, and I wish I could figure out where to get started with Twitter....CONTINUE READING